“Here’s why making sure you price it right is key to driving the best price for the sale.”
Even though there’s a big buyer demand for homes in today’s low inventory market, it doesn’t mean you should price your home as high as the sky when you’re ready to sell. Here’s why making sure you price it right is key to driving the best price for the sale.
If you’ve ever watched the show “The Price Is Right,” you know the only way to win the game is to be the one to correctly guess the price of the item up for bid without going over. That means your guess must be just slightly under the retail price.
When it comes to pricing your home, setting it at or slightly below market value will increase the visibility of your listing and drive more buyers your way. This strategy actually increases the number of buyers who will see your home in their search process. Why? When potential buyers look at your listing and see a great price for a fantastic home, they’re probably going to want to take a closer look. This means more buyers are going to be excited about your house and more apt to make an offer.
When this happens, you’re more likely to set up a scenario with multiple offers, potential bidding wars, and the ability to drive a higher final sale price. At the end of the day, even when inventory is tight, pricing it right – or pricing it to sell immediately – makes a big difference.
Here’s the other thing: homeowners who make the mistake of overpricing their homes will eventually have to lower the prices anyway after they sit on the market for an extended period of time. This leaves buyers wondering if the price drops were caused by something wrong with these homes when in reality, nothing was wrong, the initial prices were just too high.
Bottom Line
If you’re thinking about selling your home this year, let’s get together so you have a professional on your side to help you properly price your home and maximize demand from the start.
To view original article, visit Keeping Current Matters.
Where Are People Moving Today and Why?
If you’re thinking of moving, you may be considering the inventory and affordability challenges in the housing market and how to offset these.
There’s Only Half the Inventory of a Normal Housing Market Today
If you want to list your house, know that there’s only about half the inventory there’d usually be in a more normal year.
Four Ways You Can Use Your Home Equity
Understanding how home equity works, and how to leverage it, is important for any homeowner.
Sellers: Don’t Let These Two Things Hold You Back
If fear you won’t be able to find your next home is the primary thing holding you back, remember to consider all your options.
Pricing Your House Right Still Matters Today
Pricing your house fairly based on market conditions increases the chance you’ll have more buyers who are interested in purchasing it.
Homebuyers Are Still More Active Than Usual
Buyer demand hasn’t disappeared, and in many places remains strong largely due to the shortage of homes on the market.